How much do simulations cost?

More details here:

href="http://justinlyonandsimulation.blogspot.com/">http://justinlyonandsimulation.blogspot.com

Finding this

information out has proven to be rather tricky. Simulation companies are pretty tight-lipped organizations. Maybe because of

all their ties to military work??

Anyway, it seems that inidividuals can purchase games (£20-£125),

software (£30 - £800) and books (£20-£60). The price range for individuals to purchase simulation

software spans a wide and not so clearly understandable range. For example, you can buy mystrategy for £65

and do 80% of your analytical work or you can drop something like $2000 (USD) on buying the same type of software from

Powersim? Go figure. Why buy Powersim Studio? Well, two reasons I suppose: (1) you need to create links between SAP-SEM (or

BW) and your simulation; or (2) you need to create an enterprise level simulation.

But WAIT...you can use any

system dynamics software (vensim, iSee, Powersim, myStrategy) and strip out the equations (think of the equations as a

programming language) and compile them into executable code, slap on a slick web interface and BOOM you've got yourself a

networked simulation ready to go! HVR has a simulation compiler -- talk to Dr. Dave

Exelby -- email me and I'll send you

his details.

Off-the-shelf simulations for training are becoming very popular. Most organizations spend

between £3,000 - £15,000 licensing simulation games for their internal training programs in strategy, business

administration, marketing, finance and others.

Simulation projects completed by HVR Consulting Services

£2.5 million IT system roll-outs for banks, oil & gas, FMCG and pharmaceutical companies. The average project fee

to develop a custom simulation to help management improve their decision making is ~£223,000 (based on analysis of

eight companies in the simulation space).To use three of GSD's simulation

games (unlimited, permanent use) would require a £28,350 investment on the part of the organization.

To use all of their simulations (unlimited, permanent use) would require a £73,800 investment.

Pricing and

licensing for using simulations in your training are flexible. GSD offers two ways of buying:

• Pay as you train -

  least expensive option for experimenting or trying out with a few students; best option for professors or trainers with

  limited budgets who must pass the cost on to their students.

• Permanent licenses - Most flexible as the licenses do

  not expire as in the pay as you train model. Best option for a university to purchase and use across many courses to maximize

  their investment returns.